Crisis Management & Adversitites
Syafiq Metassan is the Senior Business Development Lead at Makan Ceria Sdn Bhd/ McDonald’s Brunei. He oversees various departments namely Marketing; Supply Chain; and Information Technology. His main responsibilities include managing development projects and ensuring the effective implementation of the Department’s strategic plans leading to the commercial success of the Company as a whole, in line with global McDonald’s strategy and requirements.
Syafiq began his career as a Special Duties Officer in the Prime Minister’s Office. He then became an Administrative Officer at the Prime Minister’s Office for 6 years and at the Ministry of Home Affairs for 1 year, where his primary focus was on strategic management and delivery towards achieving Wawasan Brunei 2035. He then moved to Armada Properties Sdn Bhd driving Local Business Development initiatives. Syafiq graduated with an MSc from London School of Economics and Political Science and a BSc from University of Southampton.